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The idea was to build a brand identity that was a little zany and out of step with existing accountancy and business support firms, breaking with the formality of the milieu.
Given that the client was starting up in accounting and online training, she wanted to use a general tool and asked if it was possible to combine it with Odoo. Not one to shy away from a challenge, I accepted the project, even though it was a first.
and scroll down to find out all about the project!
Discussing brand identity and sharing inspiration in terms of colours, fonts, tone and storytelling.
Drawing the screens on Figma gave concrete form to our research and enabled us to test different colour palettes, page layouts and fonts.
We first had to get used to the tool a little before we could achieve the desired result, not to mention the e-commerce and online course settings that had to be configured.
Clean up the website and complete it by checking links, descriptions, keywords and the Google Analytics & Search Console connection. We'll come back to this to improve the statistical data and conversions.
I struggled a bit with Odoo's builder to add the elements I wanted, but I've learnt to get to grips with this inflexible tool and put the prototype together as well as possible. I'm quite happy with the final result, which looks a lot like what we'd originally imagined.
I'd like to thank Lamaris Consult for the trust they've placed in me and the pleasure we've shared. I really enjoyed working on your project!